Hyundai … did you say Hyundai ?

Hyundai is not messing around with the Hyundai Genesis. The Korean automaker has set its sights on one of the most prestigious segments extant, the premium sports sedan. Doing a couple of the Japanese contenders better, Hyundai is dropping into the fray swinging, with a rear-wheel-drive platform and a choice of three engines, starting with a 264-hp V-6 and topping out with a 368-hp V-8 attached to a six-speed ZF automatic — and a price tag under $40,000. It’ll feature hot bits such as adaptive everything, a premium interior, eight airbags, and even an optional backup camera. And the Genesis really does look the part, if only because it’s a visual mash-up of every other successful car in the segment.  Full Article.

And now here’s “The Beef” ….. from Barry of BDEarlyDesigns

“HYUNDAI? I THINK NOT! BEING A CHILD OF THE ’60’s AND ’70’s, I BECAME AWARE AT AN EARLY AGE THAT CARS ARE STATUS SYMBOLS. BACK THEN, EVERYBODY WANTED TO OWN A LINCOLN, CADILLAC OR MERCEDES. NOW, WE ARE BOMBARDED BY CARS NAMED HYUNDAI, KIA AND WHATEVER OTHER CRAP THE ASIANS AND EUROPEANS EXPORT TO OUR COUNTRY. I CAN’T IMAGINE A CHILD TODAY SAYING, “WHEN I GROW UP, I’M GOING TO OWN A HYUNDAI!”. I WILL TAKE MY CADILLAC DEVILLE OVER ANYTHING ELSE ON THE ROAD AND NEVER LOOK BACK. AN EXTREMELY RELIABLE NORTHSTAR V-8 WITH 275 HP THAT STILL DELIVERS 32 MPG HIGHWAY WHILE ALL THE TIME BEING PAMPERED IN LUXURY AND QUIETNESS. BY THE WAY, MY CADILLAC WAS BUILT IN THE U.S.A. AND DID COME WITH A COMPLIMENTARY 6 YEAR, 100,000 MILE BUMPER TO BUMPER WARRANTY. WOW!” ~ BDEarlyDesigns

Thanks BD for the beef and approving the post.

Stevo